This post was submitted by kenneth.

Finding a web directory is not a herculean task, one can find several web directories but unfortunately choosing the most suitable directory needs lots of experience or is time consuming. Remember, you should only extract links with those directories which has several categories and one of those category matches with your website purpose. Other to it, all links should be human edited, and not an automated link directory. Several search engines have blacklisted many web directories, and link coming from these directories can have negative impact on your website’s ranking. Beware of such directories and check following points before submitting your url to any web directory:

• They have established portals and practice ethical strategies for search engine optimization.
• The directory has not been banned for distributing malicious web contents or spamming.
• Their listings contains relevant category for your site.

Take an example, if you own a tour and travel business, then the best place to submit your url would be that directory which has specialize category (ies) for related subject. The moment search engines analyzes your back links, there is better chances of getting a good value based on the relevancy of the content found through the directory. Once your website gets laid down, you can add back links from generalized directories.

The biggest benefit of using web directories is that once it accepts your site, a link will be created in the main portal. Since most search engines gives importance to web directories, they will allow crawler to visit your site frequently. Once the crawler visits your website’s page through link they will start the process of ranking. Thus, submitting your website to web directory helps you to save your precious time as well as efforts. The added advantage is that you gain at least one worthful back link.

Gaining incoming links from relevant sites is an essential element for placing high positions to your website. Popular search engines, like Google, Yahoo or MSN assign better page ranking to sites containing several ‘inbound links’. So, web directories are one of the most important and fundamental tools for spotlighting your website and increasing its value. Finally, web directories were developed to assist people in gathering specific types of information. This place does not only help you to increase your web traffic, but also translates it into your business.

Today, articles submission directories are also gaining popularity, but there is no alternative to web directories for internet marketing. If you haven’t yet submitted your website to web directories, I am sure you are missing hundreds of potential customers.